Subscribe to our free, weekly email newsletter!


Adopting a Values-Driven Corporate Culture to Create Resiliency


January 31, 2013

Today’s economy serves as a reminder that there are no guarantees in business. Many companies are finding themselves struggling to stay afloat – and many are sinking. In better economic days, a company could survive with a moderate profit margin achieved through dedicating attention to its bottom line. However, to be truly resilient through an economic downturn, a company must be based on values, not profit margins. Focusing on values increases performance levels, improves service, reduces employee variability, and supports sustainability. A values-driven culture not only helps a company’s bottom line, but also sets groundwork for establishing a powerful legacy that can have a positive social impact for generations.

Struggling companies may believe that the only way to outlast today’s economy is by having an obsessive focus on the bottom line, thus ignoring their values and creating a profit at all cost. These companies are operating within the first three levels of corporate awareness, as defined by Barrett’s Values Centre, which focus on pursuit of profit, need-based relationships, and day-to-day best practices. In times of financial stability, this might be enough for moderate success. However, for companies aiming to survive through the worst of times and thrive through the best, higher levels of corporate awareness are needed. To reach these levels, companies need a supportive, creative culture of shared values including: strategic alliances with customers and the local community; physical, emotional, mental, and spiritual employee fulfillment; environmental stewardship and sustainability; and long term perspective for improving and empowering future generations.


Download this paper:
Adopting a Values-Driven Corporate Culture to Create Resiliency
Sponsored by:

* Indicates a required field
*Email:
*First Name:
*Last Name:
*Title:
*Company:
*Country:
*Address 1:
Address 2:
*City:
*State:
Province/Region:
*Zip/Postal Code:
*Phone Number:
Save my data on this computer (do not use on public/shared computers)

Subscribe to Logistics Management magazine

Subscribe today. It's FREE!
Get timely insider information that you can use to better manage your
entire logistics operation.
Start your FREE subscription today!

Recent Entries

FedEx Ground, a subsidiary of FedEx Corporation, reports today that a decision by a three-judge panel of the United States Court of Appeals for the Ninth Circuit reversed previous rulings by the District Court for the Northern District of Indiana in three class action cases involving mostly former independent contractors for FedEx Ground

More talking remains before the deal is done

The transpacific U.S.-flag carrier has been ranked number one in the ocean carrier category for Logistics Management magazine's Quest for Quality award

This year, the Containerization & Intermodal Institute (CII) will be staging the “Connie” Awards dinner in conjunction with IANA’s Intermodal EXPO in Long Beach

Middlemen comprising the Transportation Intermediaries Association made money last quarter, say researchers.

Comments

Post a comment
Commenting is not available in this channel entry.


© Copyright 2013 Peerless Media LLC, a division of EH Publishing, Inc • 111 Speen Street, Ste 200, Framingham, MA 01701 USA