CEVA launches new organization for global supply chain management

CEVA’s Supply Chain Solutions organization has been created in response to the changing and evolving needs of large, global customers, said spokesmen.

By ·

CEVA Logistics, has announced the creation of a new organization, Supply Chain Solutions, and launched its latest SMART Solution, SMART End to End.

CEVA’s Supply Chain Solutions organization has been created in response to the changing and evolving needs of large, global customers, said spokesmen.

As CEVA clients have shifted to sourcing, manufacturing and distributing products on a global basis the complexity of managing their supply chains have increased. Still, high performance and total optimal cost remain key criteria. The Supply Chain Solutions team, of around 185 employees, will use the human resources that already exist within CEVA to consolidate different structures, and organizations and to further strengthen its global team and upgrade its End to End Solutions, spokesmen added.

To support this, CEVA has also launched a new SMART Solution: End to End. This “solution” is a standardized, consistent and configurable process for management of global supply chains. This includes finished goods and production and spare parts. 

With the new software, CEVA will manage everything from components and inbound logistics, through to moving the finished product and can average significant year-on-year savings of 5 – 15 percent through productivity improvement programs, spokesmen added.

In an earlier interview with LM—a sister publication of SCMR—Rubin McDougall,  CEVA’s CFO said that the company’s recent growth rate “is off, but the base level business is good.”

Meanwhile, several of CEVA’s leading customers in a variety of sectors are already using this new solution to their benefit, including General Motors, said spokesmen. SMART End to End is being used to manage their global inbound and outbound flows of materials across multiple different locations across the world and “is delivering significant, continual improvements in the efficiency” of their supply chain.

The Supply Chain Solutions team is focused on the complete integration of its customers’ supply chains to drive flexibility and cost efficiency, said Jan Martin Witbreuk, CEVA’s, EVP Supply Chain Solutions.


In a statement, he added that SMART End to End is designed to manage global sourcing strategies, inventory supply and demand, total logistics spend, complete supply chain visibility and supplier performance management.

“CEVA’s integrated global network will form the foundations of the solution, exploiting the already established Control Tower network in key, strategic locations across the world,” said Witbreuk.

For related articles click here.


About the Author

Patrick Burnson, Executive Editor
Patrick Burnson is executive editor for Logistics Management and Supply Chain Management Review magazines and web sites. Patrick is a widely-published writer and editor who has spent most of his career covering international trade, global logistics, and supply chain management. He lives and works in San Francisco, providing readers with a Pacific Rim perspective on industry trends and forecasts. You can reach him directly at [email protected]

Subscribe to Logistics Management Magazine!

Subscribe today. It's FREE!
Get timely insider information that you can use to better manage your entire logistics operation.
Start your FREE subscription today!

Latest Whitepaper
Outsourced Transportation Management
All the benefits of owning a fleet without the headache of managing it.
Download Today!
From the August 2017 Logistics Management Magazine Issue
Which carriers, third-party logistics providers, and North American ports have crossed the service excellence finish line ahead of their competitors? Our readers have cast their votes, and now it’s time to introduce this year’s winners of the coveted Quest for Quality Awards.
BMW Takes the Inland Road to Efficiency
Global Logistics: No Shortcuts to Security
View More From this Issue
Subscribe to Our Email Newsletter
Sign up today to receive our FREE, weekly email newsletter!
Latest Webcast
Getting the most out of your 3PL relationship
Join Evan Armstrong, president of Armstrong & Associates, as he explains how creating a balanced portfolio of "Top 50" global and domestic partners can maximize efficiency and mitigate risk.
Register Today!
EDITORS' PICKS
34th Annual Quest for Quality Awards: Winners Revealed
Which carriers, third-party logistics providers, and North American ports have crossed the service...
2017 Top 50 3PLs: Investment and Consolidation Maintain Traction
The trend set over the past few years for mergers and acquisitions has hardly subsided, and a fresh...

2017 Salary Survey: Fresh Voices Express Optimism
Our “33rd Annual Salary Survey” reflects more diversity entering the logistics management...
LM Exclusive: Major Modes Join E-commerce Mix
While last mile carriers receive much of the attention, the traditional modal heavyweights are in...