Computer shipments up, up, and away

Even with consumer confidence shaken by government austerity measures, individuals and businesses continued to purchase PCs in the third quarter, "driving up global shipments smartly.”

By ·

Defying a growing chorus of negativity regarding the market, global PC shipments continued to expand in the third quarter, rising by 7 percent sequentially and by 10.3 percent compared to a year earlier, according to the market research firm iSuppli Corp.

Worldwide PC shipments in the third quarter amounted to 88.1 million units, a near-bull’s eye following iSuppli’s forecast of 88.3 million. This compares to shipments of 82.6 million in the second quarter of 2010 and 79.9 million in the third quarter of 2009.

“From warnings issued by Taiwanese motherboard makers, to word of declining exports from China, to mounting concerns over consumer spending, there has been a drumbeat of negative news regarding the PC market,” said Matthew Wilkins, principal analyst, compute platforms research, for iSuppli. “However, even with consumer confidence shaken by government austerity measures, individuals and businesses continued to purchase PCs in the third quarter, driving up global shipments smartly.”

Shipments for all three major types of PCs—desktops, notebooks and entry-level servers—rose on both a sequential and a year-over-year basis in the third quarter.

Desktop PCs generated the strongest sequential growth, with shipments rising by 11 percent compared to the second quarter. This reflects the relatively strong demand in the corporate sector.

In contrast, mobile PC shipments rose at more tepid 4 percent sequential growth rate, and up a more impressive 15 percent from a year earlier. Those rates, however, were down from 41 and 42 percent increases in the second and first quarters, respectively, due to consumer confidence issues.

iSuppli predicts global PC shipments will continue to rise in the fourth quarter, with a mid-single-digit increase over fourth-quarter 2009 shipments.


About the Author

Patrick Burnson, Executive Editor
Patrick Burnson is executive editor for Logistics Management and Supply Chain Management Review magazines and web sites. Patrick is a widely-published writer and editor who has spent most of his career covering international trade, global logistics, and supply chain management. He lives and works in San Francisco, providing readers with a Pacific Rim perspective on industry trends and forecasts. You can reach him directly at [email protected]

Subscribe to Logistics Management Magazine!

Subscribe today. It's FREE!
Get timely insider information that you can use to better manage your entire logistics operation.
Start your FREE subscription today!

Article Topics

China · Exports · Global · Mobile Technology · PCs · Shipping · Technology · All Topics
Latest Whitepaper
eBook: Why Multi-Tier Supplier Collaboration is More Important Now
Explore the benefits of supplier collaboration including sharing demand forecasts, faster reactions to demand or capacity changes and well-coordinated product launches.
Download Today!
From the September 2017 Logistics Management Magazine Issue
While Amazon’s recent bid to purchase Whole Foods made mainstream headlines, the e-commerce giant will still need to adhere to time-tested realities. Any way you slice it, the integrated U.S. cold chain requires optimized service from existing ports, 3PLs, cold storage warehousing, transportation providers and high-value vendors.
Improving 3PL Management: Glanbia Adds Muscle to Logistics
Why Retail Supply Chain Transformations Fail - and how to get it right
View More From this Issue
Subscribe to Our Email Newsletter
Sign up today to receive our FREE, weekly email newsletter!
EDITORS' PICKS
26th Annual Study of Logistics and Transportation Trends: Transportation at Digital Speed
While a majority of companies strongly agree that transportation is a strategically important...
34th Annual Quest for Quality Awards: Winners Revealed
Which carriers, third-party logistics providers, and North American ports have crossed the service...

2017 Salary Survey: Fresh Voices Express Optimism
Our “33rd Annual Salary Survey” reflects more diversity entering the logistics management...
LM Exclusive: Major Modes Join E-commerce Mix
While last mile carriers receive much of the attention, the traditional modal heavyweights are in...