Subscribe to our free, weekly email newsletter!



Greening the supply chain from the bottom up

By Patrick Burnson, Executive Editor
October 17, 2011

The annual GreenBiz Innovation Forum in San Francisco last week yielded some remarkable information and insight on how major U.S. corporations are entering a new phase of sustainable supply chain creation.

Hannah Jones, the Vice President of Sustainable Business & Innovation for Nike, noted that her company – along with mega multinationals like Procter & Gamble and Eli Lilly –  are reconfiguring their distribution models by constantly monitoring “grass roots communities” and their complex networks. At the same time, she said, companies like hers are actively educating consumers on the value of purchasing “greener” products.

Nike uses 75,000 materials that go into its various products in the course of just one year, said Jones, and a good deal of those are recyclable and part of an elaborate reverse logistics process. To their credit, Nike is not keeping this strategy under wraps, but rather, sharing it with other apparel manufacturers in then industry collective known as the Green Xchange.

By openly sharing this information, said Jones, Nike avoids the “ghettoization” of sustainability, and will help change the way goods are shipped and sourced in a more responsible and efficient manner. The bottom line: More margin without compromise.

About the Author

image
Patrick Burnson
Executive Editor

Patrick Burnson is executive editor for Logistics Management and Supply Chain Management Review magazines and web sites. Patrick is a widely-published writer and editor who has spent most of his career covering international trade, global logistics, and supply chain management. He lives and works in San Francisco, providing readers with a Pacific Rim perspective on industry trends and forecasts. You can reach him directly at .(JavaScript must be enabled to view this email address).


Subscribe to Logistics Management magazine

Subscribe today. It's FREE!
Get timely insider information that you can use to better manage your
entire logistics operation.
Start your FREE subscription today!

Recent Entries

The new online offering is entitled “Vessels at a Glance” and is comprised of a daily update that shows all vessels at berth and anchor within POLB, as well as the Port of Los Angeles (POLA). It also includes information relating to vessel arrival and departure dates and length of stay in Long Beach, too, along with weekly updated charts that show the number of vessels at anchor at POLB and POLA that POLB officials said illustrate trends occurring over the last six months.

The Department of Transportation’s Bureau of Transportation Statistics (BTS) reported this week that U.S. trade with its North America Free Trade Agreement partners Canada and Mexico in January dropped 1.2 percent to $89.3 billion.

Download our new white paper, "The ABCs of HST: Understanding the Harmonized System of Tariffs," for insights and explanations of the complex cross-border classification codes.

In today's supply chain, the only constant is change. Our white paper 'Change Your Perspective: Four Keys to Effectively Adapting to Rapid Change in the Distribution Center Environment' provides key insights on not only adapting to trends, but which trends will enable you to achieve running the warehouse of the future.

Despite great strides in mechanization and technology, many U.S. ports and terminals remain challenged by political conflicts, internecine competition, and internal communication issues.

Comments

Post a comment
Commenting is not available in this channel entry.


© Copyright 2015 Peerless Media LLC, a division of EH Publishing, Inc • 111 Speen Street, Ste 200, Framingham, MA 01701 USA