INTTRA and Craft Group sign strategic agreement for South American marketplace

Prominent South American NVOCC leverages the INTTRA platform to accelerate delivery of e-commerce

By ·

INTTRA, one of the world’s largest multi-carrier e-commerce network for ocean shipping, announced that Craft Multimodal has entered into an agreement to join the INTTRA Non-Vessel Operating Common Carrier (NVOCC) network.

Craft, the market-leading cargo consolidator for import and export services in Brazil, Argentina, Uruguay and Chile, offers 180 routes throughout South America.

Under the agreement, Craft will leverage the INTTRA platform to reduce manual shipment processing and improve access to shipment information through e-commerce SaaS. The agreement includes an accelerated implementation leveraging INTTRA’s online shipping capabilities for all of Craft’s brands, affiliates and customers.

According to spokesmen, the efficiency benefits from automation and streamlined ocean freight shipment processes across INTTRA’s multi-carrier network will enable continued market expansion and improved service delivery to Craft’s customers.

Ronald DeBlis, INTTRA’s Senior Vice President of Global Sales, told LM in an interview that while the new agreement doesn’t specifically address problems related to the lack of good seaport infrastructure, it will help shippers integrate great efficiencies with information technology.

“These agreements that are popping up are all incremental improvements, and every little step helps with the bigger issue,” he said.

In addition to improving overall operating efficiency, automating business processes with electronic shipping has also been shown to improve shipment data quality overall. By reducing manual data entry, shipping information quality can be significantly improved. Other benefits include faster response times to customer inquiries, increased delivery of container tracking event messages, and less time validating and correcting shipment transactions to ensure proper processing.

“The South American market has traditionally been a strong adopter of e-Commerce technology for ocean shipping,” added DeBlis.


About the Author

Patrick Burnson, Executive Editor
Patrick Burnson is executive editor for Logistics Management and Supply Chain Management Review magazines and web sites. Patrick is a widely-published writer and editor who has spent most of his career covering international trade, global logistics, and supply chain management. He lives and works in San Francisco, providing readers with a Pacific Rim perspective on industry trends and forecasts. You can reach him directly at [email protected]

Subscribe to Logistics Management Magazine!

Subscribe today. It's FREE!
Get timely insider information that you can use to better manage your entire logistics operation.
Start your FREE subscription today!

Article Topics

Global · Ocean Freight · Ocean Shipping · All Topics
Latest Whitepaper
Digital Issue: The Current State of Third-Party Logistics Services
It has become quite clear that logistics professionals are now facing an unprecedented set of challenges. From tightening capacity, to ongoing regulation hurdles, to the complexity brought on by e-commerce, today’s shippers are transforming the way they manage their logistics operations.
Download Today!
From the June 2017 Issue
Here are five trends that every shipper­—and potential shipper—must watch as the demand for experienced logistics and supply chain professionals soars.
2017 Rail/Intermodal Roundtable: Volume stable, business steady
Cross-Border Logistics: NAFTA tune-up time
View More From this Issue
Subscribe to Our Email Newsletter
Sign up today to receive our FREE, weekly email newsletter!
Latest Webcast
Women in Logistics: Breaking Gender Roles to Win the War for Talent
In this session you'll hear from a panel of women who are now leading top-level logistics and supply chain operations. The panel will share their success stories as well as advice for women who are now making their way up the ladder.
Register Today!
EDITORS' PICKS
2017 Top 50 3PLs: Investment and Consolidation Maintain Traction
The trend set over the past few years for mergers and acquisitions has hardly subsided, and a fresh...
The Evolution of the Digital Supply Chain
Everyone is talking about terms like digitization, Industry 4.0 and digital supply chain management,...

2017 Salary Survey: Fresh Voices Express Optimism
Our “33rd Annual Salary Survey” reflects more diversity entering the logistics management...
LM Exclusive: Major Modes Join E-commerce Mix
While last mile carriers receive much of the attention, the traditional modal heavyweights are in...