Mastering the Capacity Rollercoaster

Transportation capacity is an ongoing business challenge that requires shippers to successfully manage uncertainty and the unexpected when shipping products. While many retailers and manufacturers are scrambling to meet current shipping challenges, they actually need to take a longer-term view and create a flexible transportation strategy that addresses the inevitable variations in both customer demand and carrier availability.

By · April 13, 2011

Every company that depends on shipping products quickly and cost-effectively – from retailers and consumer products companies to industrial manufacturers – is challenged by the current shortage of transportation capacity. The recent economic downturn forced many businesses to make tough decisions about their unused fleets and other transportation assets, in order to remain as lean and profitable as possible.

As a result, today we are in the midst of a serious capacity shortage. As the economy picks up speed and customer confidence grows, retailers and manufacturers are eager to get their products into receiving docks and store aisles quickly. Only too often they find themselves unable to accomplish this profitably. Many shippers are faced with a difficult choice: either pay a premium for alternative carriers or miss a critical sales opportunity.


Subscribe to Logistics Management Magazine!

Subscribe today. It's FREE!
Get timely insider information that you can use to better manage your entire logistics operation.
Start your FREE subscription today!

Article Topics

JDA Software · TMS · All Topics
Latest Whitepaper
The Internet of Things and the Modern Supply Chain
Learn today how the internet of things is transforming supply chain operations.
Download Today!
From the February 2017 Issue
As the new administration sends waves of uncertainly through the global trade community, this could be the best time ever for shippers to build an investment case for GTM. Here are five trends you need to watch if you’re about to put these savvy systems to work
Carrier Consolidation Keeps Shippers Guessing
Getting Value from the Cloud
View More From this Issue
Subscribe to Our Email Newsletter
Sign up today to receive our FREE, weekly email newsletter!
Latest Webcast
Advance your career with the fastest growing logistics certification – APICS CLTD
During this webcast presenters will give an overview of APICS and the new Certified in Logistics, Transportation and Distribution (CLTD) designation. Learn how the CLTD program can help you stay on top of current trends and advance your career.
Register Today!
EDITORS' PICKS
ASEAN Logistics: Building Collectively
While most of the world withdraws inward, Southeast Asia is practicing effective cooperation between...
2017 Rate Outlook: Will the pieces fall into place?
Trade and transport analysts see a turnaround in last year’s negative market outlook, but as...

Logistics Management’s Top Logistics News Stories 2016
From mergers and acquisitions to regulation changes, Logistics Management has compiled the most...
Making the TMS Decision: Ariens Finds Just the Right Fit
The third time is the charm for this U.S. manufacturer on the hunt for a third-party logistics (3PL)...