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New Research Examines Supply Chain Challenges of Mid-Sized CPG Companies

April 10, 2014

A recent survey of 110 logistics executives at consumer packaged goods companies, conducted by Auburn University and sponsored by 3PL, Kane Is Able, examined the challenges and frustrations faced by small and mid-market companies in serving their retail customers.

The paper summarizes the research and suggests how mid-market CPGs can address stepped up retailer requirements.

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