Subscribe to our free, weekly email newsletter!

Ocean carrier attrition in the transpacific persists

When six new shipping lines entered the Transpacific market two years ago, analysts observed that market share could finally be wrested away from established cartel carriers
By Patrick Burnson, Executive Editor
November 08, 2011

When six new shipping lines entered the Transpacific market two years ago, analysts observed that market share could finally be wrested away from established cartel carriers.

That effort seems to have been wasted, however, as only two of the original challengers remain in the trade lane. According the Paris-based consultancy, Alphaliner, Hainan POS and TS Lines comprise the surviving upstarts. With the departure of TCC, CSAV, Horizon Lines and Grand China Shipping, these two are are struggling to maintain their presence and have trimmed
down their joint services.

“Despite these efforts, both still remain under pressure
as losses mount while their relatively small ships put them at a disadvantage,” said Alphaliner’s commercial director, Stephen Fletcher.

The service rationalizations undertaken by POS/TS Lines will leave the new carriers with a market share of less than 1.5 percent. These moves, along with further rationalizations initiated by the established carriers on the transpacific route, have allowed for a stabilization
of spot rates.

The rates to the U.S. West Coast have even shown marginal gains during the past two weeks. Alphaliner estimates that the average load factor on the Transpacific rose to 95 percent in October, due to service withdrawals and sailing omissions
during the Chinese Golden Week holidays. With weaker demand expected in the next two months, further services are to be suspended in November. With these additional capacity reductions, current utilization levels can hopefully be maintained.

“The trimming-down of the new carriers’ services has influenced spot rates due to the higher NVOCC component of the less established lines,” said Fletcher.

“An analysis by Alphaliner of the breakdown between BCO (Beneficial Cargo Owners) and NVOCC (Non Vessel Operating Common Carrier) shares shows that the smaller carriers rely on a much higher share of NVOCC volumes which are more exposed to the spot market.”

The average NVOCC share of the six new carriers stood at 74 percent, compared to an industry average of 38 percent. Of note, the NVOCC share of the FE-US trade has increased from 22 percent in 2004 to 38 percent last year, due partly to the entry of new carriers into the market

About the Author

Patrick Burnson
Executive Editor

Patrick Burnson is executive editor for Logistics Management and Supply Chain Management Review magazines and web sites. Patrick is a widely-published writer and editor who has spent most of his career covering international trade, global logistics, and supply chain management. He lives and works in San Francisco, providing readers with a Pacific Rim perspective on industry trends and forecasts. You can reach him directly at .(JavaScript must be enabled to view this email address).

Subscribe to Logistics Management magazine

Subscribe today. It's FREE!
Get timely insider information that you can use to better manage your
entire logistics operation.
Start your FREE subscription today!

Recent Entries

The United States Environmental Protection Agency (EPA) has awarded the Port of Oakland $277,885 to upgrade cargo-handling equipment and reduce exhaust emissions on the waterfront.

Entitled the Positive Train Control Enforcement and Implementation Act of 2015, the bill would extend the 2015 PTC implementation deadline to the end of 2018.

Carloads were down 5.4 percent annually to 285,856, and intermodal was up 2.1 percent to 280,844.

Did you know that there is a correlation between logistics solutions and customer loyalty? 70% of customers are willing to spend more money for good customer service which means you must have on-time delivery, proficient inventory management and a strong logistics strategy.

While coffee is one of the first things on the minds of many people early in the morning, it was especially prevalent this week, when Starbucks Chairman and CEO Howard Schultz gave the keynote address at this week’s Council of Supply Chain Management Professionals (CSCMP) Annual Conference in San Diego.


Post a comment
Commenting is not available in this channel entry.

© Copyright 2015 Peerless Media LLC, a division of EH Publishing, Inc • 111 Speen Street, Ste 200, Framingham, MA 01701 USA