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Outlook for freight and logistics for rest of 2014 and beyond looks promising


While the economy has seen more than its fair share of ups and downs in recent years, 2014 is different in that it could be the best year from an economic output perspective in the last several years.

That outlook was offered up by Rosalyn Wilson, senior business analyst at Parsons, and author of the Council of Supply Chain Management Professionals (CSCMP) Annual State of Logistics (SOL) Report at last week’s CSCMP Annual Conference in San Antonio. The SOL report is sponsored by Penske Logistics.

Wilson said that when she presented the SOL report earlier this year that she thought 2014 would be a banner year for freight, with the over all freight-related numbers for the first half of 2014 and the third quarter to date all looking very strong, while cautioning there is a possibility of a fourth quarter dip, as has been the case in previous years.

With what she termed as dismal GDP growth in the fourth quarter of 2013 and the first quarter of 2014, things have picked up since then with GDP at a cumulative 2.8 for the first half of 2014, with third quarter GDP prospects looking strong.

“If you look at the components of GDP and then line freight or logistics up with it, you will find that there are a lot of things that are bad for GDP but are actually good for freight or logistics,” she explained.

One example of this, she said, was increasing imports, which has been intact for most of 2014––and bad for GDP. Rising exports, which is not the current case, is good for GDP growth, she said. And inventory building––or inventory investment––is also good for GDP, but had the converse effect when those numbers started trending down in recent months.

“You cannot just look at what GDP is doing and think that is exactly how our industry is doing,” said Wilson.

Looking at unemployment rates, Wilson said that they have fallen dramatically, which is good, but added that several things have occurred in tandem with that. One being that the number of jobs that have been created each month has been declining in 2014 and not as strong as the rate in 2013. Another factor is that a large portion of these jobs are not “quality jobs,” instead, they are part-time jobs without benefits or security. This has resulted in the problem of the economy not creating enough good jobs, she noted.

And the labor participation rate, which is the number of adult Americans that are able and could be looking for work that have stopped looking for jobs, has not been as low as it currently is since early 1970s and is continuing to fall.

In terms of freight expenditures, Wilson pointed to the monthly Cass Freight Index report, that she contributes analysis to, she said expenditures represent freight spend, as opposed to rates. Over the last four or five years, she said that since coming out of the recession, more money is being spent on freight expenditures, while the number of shipments has not risen in tandem with the amount of money spent.

“That is not because rates are going up,” she said. “It is because volume per shipment has increased dramatically. We are starting to fill our trucks more. When you look at the American Trucking Association’s monthly truck tonnage volume data, you will see it is not exactly following the same curve as Cass is in terms of the number of shipments, and that is because there are heavier volumes.”

Wilson took a look at some key metrics that comprise the SOL report and how they factor into her outlook for the remainder of 2014.

Carrying costs are still going up, she said, because inventory is still climbing, with interest down and taxes, obsolescence, depreciation, and insurance (TODI) costs are rising.

“People have been holding things in inventory long enough that they are going to start clearing some things out, and we may see a drop there,” she said. “Warehousing costs are up again, because of a scarce of commodities. Transportation costs, when we look at motor carriers, have volumes that are up, with rates not budging. Rates have to budge.”

For other modes, she noted that railroad rates and volumes are up, with ocean container shipments also seeing a pickup, while inland waterway volumes where they typically are on a seasonal basis, with some expected increase coming related to fall crops. She added that 3PLs are also seeing gains.

“2014 is going to be best year we have experienced in the last eight years, and 2015 is going to be even stronger than that,” she said. “I base what I say on what is going on at the end of the year by looking way down supply chains into China, Asia, and India and looking at the orders that have been placed and the new orders rate of growth, the backlog of new orders, and inventory levels across a lot of different industries, and what is going on in the housing industry, which has been down in recent months and is starting to pick up again.”

Other positive developments she cited included how state governments are increasing their spending levels, with some of that being allocated for infrastructure.  

For the first six months of the year, Wilson said freight shipments are up 15 percent, and total payments over all are up 15.6 percent. Manufacturing and industrial production are also continuing to grow, with the Institute for Supply Management’s manufacturing index trending well above its benchmark of 50, which signals growth.

Another reason for optimism she cited was consumer confidence levels, which are heading back up to pre-recession levels, which she noted is good as the “missing piece of this recovery” has been the consumer.


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About the Author

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Jeff Berman
Jeff Berman is Group News Editor for Logistics Management, Modern Materials Handling, and Supply Chain Management Review and is a contributor to Robotics 24/7. Jeff works and lives in Cape Elizabeth, Maine, where he covers all aspects of the supply chain, logistics, freight transportation, and materials handling sectors on a daily basis.
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