Casebook 2011: Urban Outfitters’ supply chain makeover

Fashion outfitter improves productivity and collaboration with trading partners.

Latest News

State of Logistics 2016: Pursue mutual benefit
California exports sustain traction
UniCarriers Americas sponsors local high school event to promote interest in STEM careers
Safe Fleet acquires Randall Manufacturing
U.S. carload and intermodal shipments are mixed for week ending January 14 reports AAR
More News

Latest Resource

Lead your organization through the driver shortage and over-the-road regulations.
Potential transportation disruptions are looming as increased over-the-road regulations are set to go into effect in 2017. Experts believe these regulations will further impact the already challenged driver pool as well as reduce driver productivity.
All Resources
By ·

Supporting sales and measuring performance across 1,800 retail and specialty stores on two continents can stretch the seams of a growing business. A warehouse management system (WMS; Manhattan Associates, 770-955-7070, http://www.manh.com) allowed Philadelphia-based Urban Outfitters to transform its supply chain processes with a long-term solution that would support operations across all of its channels.

The improvements have translated into a 35% reduction in total labor, an 80% reduction in manifesting and invoicing processes, a 66% reduction in turn time through receiving (from three days to less than 24 hours) and a 60% rise in putaway efficiency.

With a tradition of building successful partner and customer relationships, the company selected the same provider that had successfully worked to streamline the company’s multiple systems and labor-intensive processes in 2006. This time, the company sought an expanded solution that would handle higher volumes while delivering increased process efficiency, improved supply chain visibility and more meaningful performance measures.

“The solution has demonstrated the scalability and depth of functionality required to support multi-channel operations and growth,” says Ken McKinney, executive director of logistics for Urban Outfitters.

Moving to the next level of efficiency, Urban Outfitters relocated the fulfillment and call center activities of its direct and wholesale channels to a facility in Trenton, S.C. There, the company implemented a WMS to seamlessly optimize day-to-day distribution network processes from one common interface, in real time. 

“Urban Outfitters obtained a significant return on its investment,” says McKinney. “We achieved increased productivity and supply chain visibility along with improved trading partner collaboration and product flow.”

Future transformation initiatives include plans for two additional WMS implementations in the company’s Pennsylvania and Nevada retail facilities.

 


About the Author

Josh Bond, Senior Editor
Josh Bond is Senior Editor for Modern, and was formerly Modern’s lift truck columnist and associate editor. He has a degree in Journalism from Keene State College and has studied business management at Franklin Pierce University.

Subscribe to Logistics Management Magazine!

Subscribe today. It's FREE!
Get timely insider information that you can use to better manage your entire logistics operation.
Start your FREE subscription today!

Article Topics

All Topics
Latest Whitepaper
Lead your organization through the driver shortage and over-the-road regulations.
Potential transportation disruptions are looming as increased over-the-road regulations are set to go into effect in 2017. Experts believe these regulations will further impact the already challenged driver pool as well as reduce driver productivity.
Download Today!
From the January 2017 Issue
Following LM tradition, we start off the New Year with our annual “Rate Outlook” cover story and subsequent Webcast
Moore on Pricing: The other TMS functional options
2017 Rate Outlook: Where are freight transportation rates headed?
View More From this Issue
Subscribe to Our Email Newsletter
Sign up today to receive our FREE, weekly email newsletter!
Latest Webcast
2017 Rate Outlook: Where are freight transportation rates headed?
Join our panel of top oil and transportation analysts for an exclusive look at where rates are headed and the issues driving those rate increases over the coming year.
Register Today!
EDITORS' PICKS
2017 Rate Outlook: Will the pieces fall into place?
Trade and transport analysts see a turnaround in last year’s negative market outlook, but as...
Logistics Management’s Top Logistics News Stories 2016
From mergers and acquisitions to regulation changes, Logistics Management has compiled the most...

Making the TMS Decision: Ariens Finds Just the Right Fit
The third time is the charm for this U.S. manufacturer on the hunt for a third-party logistics (3PL)...
Motor Carrier Regulations Update: Caught in a Trap
The fed is hitting truckers with a barrage of costly regulations in an era of scant profits....