Logistics Management - March 01, 2004
Cover Story
How Gillette concentrates on the customer
Two years ago, Boston-based Gillette Co. re-engineered its internal processes and organizational structure to focus on bringing value to its customers. "We oriented ourselves around the 'value chain' that starts and ends with the product on the shelf," says Mike Duffy, Gillette's vice president, North America Value Chain.
Two years ago, Boston-based Gillette Co. re-engineered its internal processes and organizational structure to focus on bringing value to its customers. "We oriented ourselves around the 'value chain' that starts and ends with the product on the shelf," says Mike Duffy, Gillette's vice president, North America Value Chain.
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