Kewill says Crane is on the march

Crane Worldwide continues to expand, opening its 62nd office in Dubai in December 2010.
By Patrick Burnson, Executive Editor
May 10, 2011 - SCMR Editorial

In keeping with its aggressive march in global forwarding, Crane Worldwide Logistics has reached another milestone, reports Kewill, a major software provider.

Crane Worldwide continues to expand, opening its 62nd office in Dubai in December 2010.  Crane now holds offices in 22 countries around the world and anticipates opening 10-12 offices, including ones in South Africa, Canada, and Belgium in 2011 as they continue their goal of being the best in class global, mid-size player in the logistics industry.

“While we don’t desire to become a ‘mega’ forwarder, we definitely feel we can serve niche markets everywhere in the world,” said John Magee, CEO of Crane Worldwide. “Kewill’s technology and their global presence have been critical in supporting our growth. We work with their teams in the US, Asia, and Europe, where the local domain expertise has been a significant addition to the technology.”

The company was founded in 2008 and has grown aggressively to over a quarter of a billion dollars in turnover ($252 million), with the goal of exceeding half a Billion ($600 million) by 2012

In an interview session held yesterday, Magee was joined by Paul Nichols, CEO of Kewill, who noted that the pace and growth of Crane Worldwide has strengthened Kewill’s product and success.

“When we launched Kewill Forwarding globally we were looking for the most leading edge customers who we could partner with to drive this market forward,” he said.

And while Kewill also works with bigger players – Yusen Logistics and Damco, among them – Nichols said that Crane is a company to keep an eye on.

“They have a very clear vision of what they want to achieve,” he said. “And they are taking a very measured pace toward getting there.”

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About the Author

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Patrick Burnson
Executive Editor
Patrick Burnson is executive editor for Logistics Management and Supply Chain Management Review magazines and web sites. Patrick is a widely-published writer and editor who has spent most of his career covering international trade, global logistics, and supply chain management. He lives and works in San Francisco, providing readers with a Pacific Rim perspective on industry trends and forecasts. You can reach him directly at .(JavaScript must be enabled to view this email address).

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About the Author

Patrick Burnson, Executive Editor
Patrick Burnson is executive editor for Logistics Management and Supply Chain Management Review. Patrick covers international trade, global logistics, and supply chain management. He lives and works in San Francisco, providing readers with a Pacific Rim perspective on industry trends and forecasts. Contact Patrick Burnson

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