U.S Airports Ramp Up Competition for Supply Chain Dominance
March 25, 2014 - SCMR Editorial
Top U.S. airports are engaged in a fight for a larger share of the challenged U.S. air cargo market, according to JLL’s annual Airport Outlook Report. With world trade growing faster than demand for air cargo, both airports and air carriers face a significant challenge – how can they attract air freight and fend off competition from other cheaper modes of transport such as intermodal and trucks?
“Airport executives are increasingly focused on the bigger picture, specifically the role that their airport and the supporting infrastructure play in making shippers’ supply chains more efficient,” said Rich Thompson, Managing Director of JLL’s Ports Airports and Global Infrastructure (PAGI) group. “The market is not growing as a whole, so they must use every tool they have to stand out, and attract shipping volume.”
Instead of relying on airline revenues for driving growth, airports are focused on leveraging nearby commercial real estate assets and logistics corridors to position themselves as an essential link in the supply chain. In fact, some airports are now seeing more than 60 percent of their revenue derived from non-airline sources.
“There are two factors that could increase global air freight,” said Thompson. “The rapid growth of e-commerce sales to consumers who demand rapid package arrival, and the demand for time-sensitive and high value goods such as food, perishables, biologics and pharmaceuticals.”
Stifel Nicolaus analyst David Ross agrees:
“We certainly see a lot of growth in ‘cold chain,’ as biologics and other health care products are only increasing in demand from every part of the world. Getting the right product in the right place at the right time can be vital,” he said.
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