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Prologis research calls for a new model for defining logistics real estate


The term “last mile” has become overused and ineffective in describing industrial real estate, maintains the San Francisco-based consultancy, Prologis.

In its recent research paper, analysts posit that when the supply chain extends from the factory to the doorstep, the way we talk about warehouses must change.

To that end, real estate leader Prologis has develop d a first-of-its-kind methodology to redefine industrial properties based on the modern supply chain. It is outlined in great detail in its paper, “Supply Chain: A New Model For Defining Logistics Real Estate.”

Considering a building’s location versus its functionality, Prologis has determined that only 10% of the current logistics real estate market can be categorized as “last touch.”

In comparison, 45% of the buildings available today are multi-market; these are newer facilities located at key transportation hubs at the periphery of major urban areas. Prologis’ analysis centered around questions of delivery times, income/consumption, and building design features.

In an interview with Melinda McLaughlin, Prologis’ vice president of research, we learned more about the framework she developed, and how it corresponds to supply chains, and what’s next for the sector.

“We developed a data-driven methodology to more accurately describe logistics real estate properties according to their position along today’s evolving supply chain,” she says.

According to McLaughlin, researchers focused on three factors: the time it takes for goods to travel between a facility and its end destination; where goods are consumed; and the operational efficiency of each segment of the supply chain.

“We then mapped this against the characteristics of buildings to illustrate the trade-offs companies must consider in weighing location and functionality,” she adds. “In the near term, we hope that this lexicon can elevate our understanding of our industry.”


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About the Author

Patrick Burnson's avatar
Patrick Burnson
Mr. Burnson is a widely-published writer and editor specializing in international trade, global logistics, and supply chain management. He is based in San Francisco, where he provides a Pacific Rim perspective on industry trends and forecasts.
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