Subscribe to our free, weekly email newsletter!

IATA Needs Shipper Advocates

By Patrick Burnson, Executive Editor
June 08, 2010

Lost in much of the bad news regarding the global air cargo sector recently, a positive report was issued by the International Air Transport Association (IATA) yesterday.

As noted in the LM news section, shippers seem confident that the mode is making a rebound, with capacity and service reaching sustainable levels this year.

“The last decade tells us that this industry is capable of enormous change,” said IATA spokesmen.

“We cut the accident rate by more than one-third. We survived the spike in oil prices to $144 a barrel. We improved labor productivity by 63 percent. Alliances grew from infancy to 56 percent of traffic. And we developed Asia-Pacific into our largest market, one-third of all aviation.”

Furthermore, the industry became “greener,” having found a global solution on noise, and now focusing on carbon emissions.

IATA’s members cannot build that future alone, as its director general, Giovanni Bisignani,?noted in a recent address.

“The changes we need are not always within our control,” he said. “Governments over-regulate our business and under-appreciate our role. Who can change the attitude of governments? Voters. The same voters that are our customers. Today, we have 2.4 billion potential industry advocates and the number is growing rapidly. To turn them into real activists, we must improve our industry’s value proposition: price, speed and quality.”

About the Author

Patrick Burnson
Executive Editor

Patrick Burnson is executive editor for Logistics Management and Supply Chain Management Review magazines and web sites. Patrick is a widely-published writer and editor who has spent most of his career covering international trade, global logistics, and supply chain management. He lives and works in San Francisco, providing readers with a Pacific Rim perspective on industry trends and forecasts. You can reach him directly at .(JavaScript must be enabled to view this email address).

Subscribe to Logistics Management magazine

Subscribe today. It's FREE!
Get timely insider information that you can use to better manage your
entire logistics operation.
Start your FREE subscription today!

Recent Entries

The United States Environmental Protection Agency (EPA) has awarded the Port of Oakland $277,885 to upgrade cargo-handling equipment and reduce exhaust emissions on the waterfront.

Entitled the Positive Train Control Enforcement and Implementation Act of 2015, the bill would extend the 2015 PTC implementation deadline to the end of 2018.

Carloads were down 5.4 percent annually to 285,856, and intermodal was up 2.1 percent to 280,844.

Did you know that there is a correlation between logistics solutions and customer loyalty? 70% of customers are willing to spend more money for good customer service which means you must have on-time delivery, proficient inventory management and a strong logistics strategy.

While coffee is one of the first things on the minds of many people early in the morning, it was especially prevalent this week, when Starbucks Chairman and CEO Howard Schultz gave the keynote address at this week’s Council of Supply Chain Management Professionals (CSCMP) Annual Conference in San Diego.

Article Topics

Blogs · All topics


Post a comment
Commenting is not available in this channel entry.

© Copyright 2015 Peerless Media LLC, a division of EH Publishing, Inc • 111 Speen Street, Ste 200, Framingham, MA 01701 USA