Casebook 2011: Camano Island Coffee Roasters employs fleet of environmentally friendly lift trucks

Efficient and reliable lift trucks perk up the supply chain.
By Josh Bond, Senior Editor
December 23, 2010 - MMH Editorial

Camano Island Coffee Roasters receives, roasts and ships coffee direct to customers across the United States. To ensure freshness, the company uses a fleet of environmentally friendly lift trucks (Toyota Material Handling U.S.A., 800-226-0009, http://www.toyotaforklift.com) to move product quickly and consistently through the facility.

“We pride ourselves in the freshness of our coffee, which means it is imperative our forklifts run smoothly to ship coffee daily,” says company president Jeff Ericson. “That’s why we chose a reliable and environmentally conscious lift truck.”

The company relies on lift trucks from the moment beans arrive at the company’s headquarters, where the trucks unload 25,000-pound truckloads of raw coffee to a temperature-controlled storage area.

Green coffee beans are moved daily from the storage area to the roasting facility before making their way to the packaging division. There, while the coffee is still warm from roasting, each order is picked, packed and prepared for the shipping group.

Most of the organic coffee is sold online and direct to thousands of homes through the company’s Coffee Lover’s Club. To avoid an interruption to the supply chain, it is essential that the equipment used to handle the pallets of organic beans run at top performance. True to its goal of social responsibility, the company ensures that its suppliers offer products that are also environmentally friendly ­— down to the lift trucks.



About the Author

Josh Bond
Senior Editor

Josh Bond is Senior Editor for Modern, and was formerly Modern’s lift truck columnist and associate editor. He has a degree in Journalism from Keene State College and has studied business management at Franklin Pierce University.


Subscribe to Logistics Management magazine

Subscribe today. It's FREE!
Get timely insider information that you can use to better manage your
entire logistics operation.
Start your FREE subscription today!

Recent Entries

While the Port of Oakland agrees that Saturday gate operations might ease congestion, they have a few "concerns" of their own

The four international marine container terminals at the Port of Oakland have announced they are developing a program to operate their terminal gates on Saturdays to reduce weekday congestion at the port.

Private fleet managers are facing a remarkable set of challenges in today's demanding business environment. The "from any place at any time" omni-channel fulfillment mindset is just one significant development that companies have had to adapt to in their quest to keep customers and business partners happy.

This is the first guaranteed weekly service direct to the U.S. from Singapore as part of the company’s initiative to enhance its LCL offerings serving Trans-pacific needs.

The city and Port of New Orleans have been roaring back since the catastrophic Hurricane Katrina struck ten years ago.

Comments

Post a comment
Commenting is not available in this channel entry.